Back To The Start
Cultivate A Better World
Chipotle
Film + Song

“An Animated Ad With a Plot Line and a Moral” - NYT

Back To The Start

To launch “Cultivate A Better World,” we created "Back To The Start," an animated call to arms on the state of sustainable farming.

Back to the Start depicts the life of a farmer as he turns his family farm industrial before seeing the error of his ways. The film's soundtrack is Coldplay’s classic ‘The Scientist’ as performed by country music legend Willie Nelson.

2 Cannes Grand Prix
#1 Country Song on iTunes
80+ awards, Eight "Best in Show" honors

Strategy
Creative Direction
Branded Entertainment
Integrated Campaigns
Events
Music Strategy

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Chipotle: Cultivate A Better World

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Chipotle: The Scarecrow