Anna Wintour on How To Be A Boss
MasterClass
Design, Integrated Campaign

MasterClass's first-ever Brand Campaign: “How to Be a Boss,” featuring Anna Wintour, brings the MasterClass brand to life through new creative via out-of-home, print, and digital media.

Each design captures advice Wintour shares in her MasterClass.

Creative development of the campaign was executed by &Walsh and Observatory, with photography shot by Tyler Mitchell.

Adweeks Media Plan Of The Year
Winner, MasterClass "Anna Wintour: How to Be a Boss"
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Case Study

Creative Direction

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