We Are All Made To Grow
Umpqua Bank
Brand Platform, Film, Experiential

The Seed and The Moon Film

A bank that acts differently can make its customers feel differently about money.

Under the philosophy, “We Are All Made to Grow,” we helped Umpqua Bank, the West Coast’s largest – and most unconventional – community bank, create a series of experiences that broke barriers between people and their banks.

“The Seed & The Moon” was an animated, modern-day fable of hope and community from Umpqua Bank. The film drove viewers to hear more stories of growth and transformation on the “Open Account” podcast, hosted by Suchin Pak.

Through “Exhibit:Growth,” we helped the bank's customers and community visualize the negative emotions that surround money and dance them away in an experiential art event that also featured installations from artists nationwide.

Exhibit:Growth Case Study

Strategy
Creative Direction
Media Strategy

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Umpqua Bank: Open Account

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OFFFIELD: Movement Made Happy